Charme d’Orient .
Paris
Boutique – Spa – Hammam – 250m2
The project offers a contemporary reading, far from folklore. The codes of the hammam are reinterpreted: foutas, Aleppo soap, mineral stone, raw materials. The kitchen — the original place where recipes are prepared — becomes a spatial reference, between domestic cabinetry and formulation table.
The ingredients themselves — sugar, honey, royal jelly, nigella — reveal a culture where beauty and food intersect. This almost gourmand quality shapes the space, with display elements inspired by Italian gelato trays, connecting culinary preparation and cosmetic formulation.
The space does not stage an oriental fantasy; it makes visible a culture of care, transmitted and reinvented.