
Auteuil
A mock-Haussmann apartment, turned loft.
Paris XVIᵉ · 2025
ARCHITECTURE & DESIGN

Every project begins
with a question,
never with a style.

The answer comes down to one verb.
4 PROJECTS

A mock-Haussmann apartment, turned loft.
Paris XVIᵉ · 2025

The apartment she grew up in, made her own.
Paris XIVᵉ · 2014

A farmhouse, completed two centuries later.
Le Perche · 2023

A collectors’ apartment, and two secret passages.
Paris XVIᵉ · 2022
3 PROJECTS

A pattern-book house, turned family home.
Pyla-sur-Mer · 2025

A touch of Mayfair, at the top of Montmartre.
Paris XVIIIᵉ · 2023

A villa well begun, now complete.
Bassin d'Arcachon · 2024
6 PROJECTS

Peru, transposed to the Mediterranean shore.
Barcelona, Spain · 2024

Where La Vanguardia used to be printed.
Barcelona, Spain · 2021

Ice cream, served like a Swiss watch.
Zurich, Switzerland · Concept

Hammam rituals, prepared before your eyes.
Paris XIᵉ · 2019

Dozens of digital-native brands, one address.
Toulouse – Labège · 2019

A perfumery, as told by a botanist monk.
Paris · Concept 2018
1 PROJECT

One boutique, reinvented in every village.
Worldwide (more than 30 resorts) · Since 2018
A place that feels like home, and like no one else's.
People don't come back for the décor. They come back for the way they were received.
A first store, or the ones that follow. Where people grow attached to a brand.
Hotel, residence or retail: an asset is judged by what it can become.
As a young architect, Gregory Taylor began his career on I. M. Pei’s Grand Louvre.
He went on to lead architecture, design and construction for Cartier, L’Occitane, Clarins and Nestlé, internationally. Projects in which architecture, brand identity, customer experience, operational constraints, rollout and capital investment all had to hold together.
From those years he kept one conviction: a place is commissioned by someone, financed by someone, and made to serve a purpose. It is not a work of art. It is an answer.
